ORCHARD GROUP
FUNDRAISER
BRAND DEVELOPMENT
AND COLLATERAL
BRAND DEVELOPMENT
AND COLLATERAL
The Orchard Group is a church planting organization with offices near Boston and in NYC. Hucklebuck was hired to develop the branding of their 2007 fund raising effort. Our concept was an "elegant grunge" theme based on the textures of downtown mixed with classic typography and fillagry. The result was a letter pressed, ticket style pamphlet.
ORCHARD GROUP
FUNDRAISER PRINT ADS
After designing the main promotional mailer the brand elements were expounded create an ad campaign that ran in major publications. The same focus with the same results, seriousness portrayed in an unexpected way through "elegant grunge".
ORCHARD GROUP
TRADE SHOW DISPLAYS
Trade shows are a large part of the way the Orchard Group promotes their efforts in church planting. They needed display banners and posters with the consistent branding that was already established. These panels were created specifically for that need.
